As part of the relocation of this highly successful private dental practice, the business was offering a range of new services. Working with the business owners, the clinicians and the therapists, I created the Honesty Therapies brand. Within the existing Honesty Dental Care website, I created optimised web content. These pages promoted the new skin aesthetics, sports therapy and reflexology services. For the services launch, I wrote a range of literature to promote the therapies, including leaflets and discount cards. This was accompanied by a mailshot to invite existing patients to the launch event and press releases. The client is delighted with the promotion of these new services.